Kia EV6 GT, Genesis GV60 and Hyundai Ioniq 5. Tim Levin/Insider
More and more deals are starting to hit electric cars these days.
Rebates and incentives will make EVs more affordable for the masses.
Here are 20 electric cars with a big discount on the sticker price, according to Edmunds.
Dealers are starting to knock thousands of dollars off the price of their electric vehicles.
As the auto industry struggles to recover from this year’s overestimation of EV demand, more and more electric cars are on dealer lots. Dealers take longer to sell these vehicles than their gas-powered counterparts.
While this is to be expected, as each new product makes its way to market, automakers are beginning to worry about backlog. With dealers paying more for floor plans to hold excess inventory amid today’s high interest rates, buyers are in luck.
Some of the most popular EVs are now being dropped hundreds and even thousands of dollars below their sticker price (known as MSRP) at the dealership, according to Edmunds data provided to Insider — all in an effort to spur demand.
In September, the average sticker discount for a vehicle overall was just 1.9% (or roughly $928). Although the auto retail market is recovering from the supply and demand crisis seen during the pandemic, cars are generally selling at or slightly below MSRP.
On the other hand, dealer discounts for some EVs are as high as 12 percent, Edmonds said. This means that some EVs have transacted for 1% to 12% less than what they were advertised for.
That may be significant, given that electric cars cost an average of $50,683 last month, according to Kelley Blue Book data.
On top of that, EVs see an average of 9.8% incentives for automakers from ATP, according to Kelley Blue Book — making many of these EVs even lower than that.
Here’s a look at 20 EVs that are selling below sticker price, and for how much (not including the additional manufacturer incentives that have hit all-time highs recently).
Interestingly, some EVs, such as the GMC Hummer EV, Cadillac Lyriq and Chevrolet Bolt, are selling at a slight premium over MSRP in September, according to Edmunds data.
Direct consumer brands Tesla, Rivian and Lucid are not included below as this data is not shared.
Audi e-tron GT
Audi E-Tron GT Audi
Average sticker price: $118,777
Average transaction price: $111,542
Average discount: 6.1% or $7,235
BMW i4
BMW i4. BMW
Average sticker price: $64,598
Average transaction price: $62,353
Average discount: 3.5% or $2,245
Ford F-150 Lightning
Ford F-150 Lightning. John Tlumaki/Getty Images
Average sticker price: $78,116
Average transaction price: $76,725
Average discount: 1.8% or $1,391
Ford Mustang Mach-E
2022 Mustang Mach-E Ford
Average sticker price: $56,895
Average transaction price: $55,909
Average discount: 1.7% or $986
Genesis GV60
2023 Genesis GV60. Genesis
Average sticker price: $66,896
Average transaction price: $65,046
Average discount: 2.8% or $1,850
Hyundai Ioniq 5
2023 Hyundai Ioniq 5 Hyundai
Average sticker price: $53,879
Average transaction price: $52,993
Average discount: 1.6% or $886
Hyundai Ioniq 6
Hyundai Ionic 6 Hyundai
Average sticker price: $52,049
Average transaction price: $51,465
Average discount: 1.1% or $584
Hyundai Kona Electric
Hyundai Kona Electric. Hyundai
Average sticker price: $38,323
Average transaction price: $37,451
Average discount: 2.3% or $872
Let the EV6
Kia EV6. Come on
Average sticker price: $56,748
Average transaction price: $54,917
Average discount: 3.2% or $1,831
Kia Niro EV
2023 Kia Niro EV. Come on
Average sticker price: $43,918
Average transaction price: $42,685
Average discount: 2.8% or $1,233
Lexus RZ 450e
Lexus RZ 450e. Lexus
Average sticker price: $64,407
Average transaction price: $61,758
Average discount: 4.1% or $2,649
Mercedes-Benz EQB
Mercedes-Benz EQB 350. Tim Levin/Insider
Average sticker price: $63,337
Median transaction price: $59,570
Average discount: 5.9% or $3,767
Mercedes-Benz EQE SUV
Mercedes-Benz EQE 500 4MATIC SUV from 2023 Tim Levin/Insider
Average sticker price: $87,179
Average transaction price: $81,146
Average discount: 6.9% or $6,033
Nissan Aria
2023 Nissan Ariya Nissan
Average sticker price: $51,912
Average transaction price: $49,654
Average discount: 4.3% or $2,258
Nissan Leaf
2023 Nissan Leaf. Nissan
Average sticker price: $33,745
Average transaction price: $32,926
Average discount: 2.4% or $819
Porsche Taycan
2023 Porsche Taycan. Porsche
Average sticker price: $139,575
Average transaction price: $137,352
Average discount: 1.6% or $2,223
Toyota bZ4X
2023 Toyota bZ4X AWD Limited. Tim Levin/Insider
Average sticker price: $49,387
Average transaction price: $48,191
Average discount: 2.4% or $1,196
Volkswagen ID.4
Volkswagen ID.4 fully electric model Courtesy of Volkswagen AG