Discover “The Art of Beer” at NACC

Discover “The Art of Beer” at NACC

Monday, February 12, 2024, 07:00

Posted by Kelly Lang Buckley
Development and Marketing Director
Niagara Center for Arts and Culture

Every year on the first Friday in March, the local community comes together to support the Niagara Center for Arts and Culture – and raise a glass to the old high school, both to remember the past and to help build the future of the historic building.

Hundreds of kind and generous business owners, artists, musicians and volunteers donate food and drink along with their time and talent to create an evening of good cheer for a great cause not to be missed.

This annual Art of Beer event started 18 years ago and has been going strong ever since. It was even voted Best Longtime Fundraiser by Buffalo Spree Magazine (and this year is on track to be even better)!

On Friday, March 1, while at the NACC, guests will be treated to a unique experience as each ticket grants access to over 100 tasting options from 32 different breweries, wineries and restaurants. Patrons also have access to NACC art galleries, several artist studios and live music on multiple stages. There is even a karaoke lounge.

Some of the highlights of the event will be a new beer created especially for the event by Brickyard Brewing Company and a culinary tasting menu donated by Sēvā Restaurant.

According to Sēvā Kitchen & Bar executive chef Candice Creamer, the Art of Beer tasting menu of crab and asparagus risotto, butter chicken and pastelillos reflects the new international flavors launching at Sēvā this spring.

Also, thanks to the Discover Niagara Shuttle, visitors to The Art of Beer will now have plenty of free parking, and guests will arrive in style! Guests can park for free and can then take a free park-and-ride shuttle, wrapped in artwork by Niagara Falls artist Polly King, directly to the NACC front door.

The Discover Niagara Shuttle service will run from 5:30 to 9:30 p.m. It will have four stops: the Amtrak station on Portage Road, Haeberle Plaza near Oakwood, the red door of the Niagara Arts and Culture Center and the voco The Cadence Hotel entrance at 200 Duga Blvd.

“The Art of Beer”…beer guys: Front row, from left: William Veltri (Owner, Cheap Thrills Entertainment (Karaoke) and Kevin Leary (Executive Director, Niagara Arts and Cultural Center); and Back row, from left: Chris Budd (Owner , a brewed and bottled craft beer store), John Metayer (Owner, Hammer and Crown Brewery) and Tom Smith (Musician, The DC Suits).


Tickets are available for sale at the following local partner locations: The Craft Kitchen & Bar, Power City Eatery, voco The Cadence Hotel, The Gold Bar, Judas Tree, The Red Coach Inn, Brewed and Bottled Beer Craft Beer Shop, Niagara Tradition Home Brew and NACC. You can also purchase online at

The event is expected to sell out.

Below is a list of participating partners:

• Beer, drinks, wine and cider: 12 Gates Brewing Co., 1911 Established Distillery, 42 North Brewing, Big Ditch Brewing, Black Willow Winery, Blackbird Cider, Blake Cider, Brickyard Brewing Company, Clarksburg Cider, Community Beer Works, Ellicottville Brewing, Flying Bison, Founders Brewing, Great Lakes, Hamburg Brewing, Hammer & Crown, Heron Hill Wine, One-Eyed Cat, Resurgence Brewing, Rusty Nickel, Southern Tier Brewing, Victorianbourg Wine Estate, Woodcock Brothers, Spot Coffee and Tim Hortons Café (Niagara Falls).

Culinary combinations: Sēvā @ voco The Cadence, 773 North, Gold Bar, The Archives Pub, Brickyard Pub & BBQ, Fortuna’s Restaurant, Frankie’s Donuts, Hard Rock Café, Honeybees Cakery, Judas Tree, Niagara’s Honeymoon Sweets, Platters Chocolates, Power City Eatery, Red Coach Inn, The Craft Kitchen and Bar.

• Live music – 4 stages: Captain Tom & the Hooligans, Market Research, The DC Suits, Moxy Cabaret, The Snobknockers, TnT Band, & Cheap Thrills Entertainment – ​​Karaoke

• Open studios, galleries and displays: Culver Ceramics, The Thursday Painters, Brave Spirit Arts, Conte Art Studio, BfloGALS Jewelry, Artists of Color Art Exhibition, Greater Niagara Ballet Company, Western Door Theatre, Pathways Writers Group, Lion’s Club, Niagara Brewery Collectibles Club, Simon Pure Collectors, Kissed by Sun Spices, Rough Cuts by Joe, Discover Niagara Shuttle, Discovery Map of Niagara Falls, Niagara Tradition Home Brew Supplies.

•Hotel packages: The Art of Beer Package: two AOB tickets, accommodation at voco The Cadence, free parking with voco The Cadence validation, free transport to the AOB afterparty at Sēvā and an invitation to his ‘Saturday Morning Drunkenness’ Brunch.” Your hotel reservation will automatically reserve your seats on the Discover Niagara Shuttle.

• Hotel discount: Already have tickets? No problem. This hotel package has ‘AOB’ guest rates which include accommodation at voco The Cadence, free parking with voco The Cadence validation, free transfer to ‘AOB’, free transfer to ‘AOB’ afterparty at Sēvā and an invitation to your ‘drunk Saturday morning brunch’. Your hotel reservation will automatically reserve your seats on the Discover Niagara Shuttle.

NACC is located at 1201 Pine Ave., Niagara Falls; online at; and via social media: // @Niagara_Cultural //

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