Accenture launches ‘Media Prosperity Index’ for the media and entertainment industry

Accenture launches ‘Media Prosperity Index’ for the media and entertainment industry

The report concludes that radical reinvention is critical to the lasting success of media companies. Accenture announced the launch of its “Media Thriving Index” to assess the impact of reinvention strategies on the ability of media and entertainment companies to succeed financially and strategically in an increasingly challenging industry. The Media Thrive Index is a …

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