The best perfume and fragrance trends for 2024, according to experts

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Courtesy of Rare Beauty

Functional and uplifting fragrances

Functional fragrance by Nue Co

Functional fragrance

Functional and uplifting fragrances

Functional fragrance by Nue Co

The science behind them is hazy, but “functional fragrances,” like this woody scent from The Nue Co. that claims to calm the mind, are on the rise. “We will continue to see the rise of the functional fragrance movement as the next big perfume trend, where fragrance is not just about smelling good, but is scientifically engineered to be a powerful feel-good catalyst,” predicts Johnston.

Functional and uplifting fragrances

Phlur Mood Ring

Mood ring

Functional and uplifting fragrances

Phlur Mood Ring

Phlur’s recent introduction includes notes of fruit gums, orange peel and dragon fruit, matching Johnston’s prediction that “Sweet, childish notes that make them happy” will be a trend in 2024.

Functional and uplifting fragrances

By / Rosie Jane Chill the F*ck Out Daily Body Wash

Chill the F*ck Out Daily body gel

Functional and uplifting fragrances

By / Rosie Jane Chill the F*ck Out Daily Body Wash

“I think we’ll see more fragrances that help reduce stress and improve mood, ushering in a new era where fragrances not only awaken the senses, but also contribute to a balanced mind and body,” says Johnston, whose own “Chill the F” *ck Out” line of body care products – with peppermint, mandarin and cypress – are designed to improve your mood.

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Mists and sprays

Rare Beauty Find Comfort aromatic mist for body and hair

Find a comfortable fragrance for body and hair

Mists and sprays

Rare Beauty Find Comfort aromatic mist for body and hair

The body mist revival began in 2023 and shows no signs of slowing down. Even Selena Gomez signed on to the trend with her new body care collection, featuring a scented mist by perfumer Jerome Epinette featuring notes of lemon peel, jasmine and cashmere wood.

Mists and sprays

Anillo Amber528 Perfume Body Mist

Amber528 Perfume Body Mist

Mists and sprays

Anillo Amber528 Perfume Body Mist

Because body mists are less concentrated, they can contain more than perfume oils. Case in point: This formula from Anillo features a hyaluronic acid complex to hydrate skin (plus hints of bright citrus).

Mists and sprays

TOM FORD Bitter peach body spray

Bitter Peach Body Spray

Mists and sprays

TOM FORD Bitter peach body spray

Even more luxurious perfumers like Tom Ford are getting in on the body spray craze. The designer’s Bitter Peach, Soleil Blanc and Neroli Portofino are available in spray form.

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Patchouli

Eau de Parfum Tiffany & Co. Rose Gold Intense

Rose Gold Intense Eau de Parfum

Patchouli

Eau de Parfum Tiffany & Co. Rose Gold Intense

As the base of Tiffany & Co.’s Rose Gold Intense, patchouli’s rise from a 1960s base note to a luxurious layered note is complete. The earthy nature of the plant keeps pink pepper and orange blossom in this not-too-sweet scent.

Patchouli

Henry Rose threat

a threat

Patchouli

Henry Rose threat

Patchouli also features in Henry Rose’s latest song, Menace. In this case, it acquires a watery edge along with lime, musk and Mediterranean cypress.

Dusk

Ourside’s deep unisex fragrance features patchouli among the base notes; bergamot, grapefruit and berries brighten it up.

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Litchi

Kayali Eden Sparkling Lychee | 39 Eau de Parfum

Eden Sparkling Lychee |  39 Eau de Parfum

Litchi

Kayali Eden Sparkling Lychee | 39 Eau de Parfum

As we enter 2024, lychee is having a moment. The latest from Kayali features the fruit along with damask rose and vanilla absolute for the ultimate fruity floral.

Litchi

Nest Lychee Rose Eau de Parfum

Lychee Rose Eau de Parfum

Litchi

Nest Lychee Rose Eau de Parfum

Another fruity floral, Nest’s scent pairs fruit together with rosé and rosé champagne.

Litchi

Ouai x DedCool Melrose Place Cleanser

Melrose Place Detergent

Litchi

Ouai x DedCool Melrose Place Cleanser

DedCool chose Ouai to collaborate on their cult conditioner, using the same wonderful fragrance used in their hair care products. Rose is the main event, but lychee, bergamot and white musk complement it.

Lettermark

Lindy Segal is a beauty writer and editor. In addition to regularly contributing to BAZAAR.COMshe also writes about Shine, people, WhoWhatWearand Fashionista, among other publications. She lives in New York with her chihuahua mix, Barney.

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