The organization continues its mission to promote, protect and enhance Napa Valley as the premier wine country destination in the world
Jennifer Dadesho has been promoted to director of marketing. Jennifer oversees all of Visit Napa Valley’s paid and owned marketing channels, including the Visit Napa Valley website and social media channels, as well as the organization’s paid advertising campaigns. She brings a wealth of experience to her role, marketing some of California’s iconic wine brands and earning a BA in Mass Communications and Media Studies from California State University, Stanislaus.
Angelique Ball joined as Director, Business Development Operations. In this role, she will lead Visit Napa Valley’s business development team, including sales, partnerships and the Napa Valley Welcome Center. Angelique has more than 23 years in leadership positions with some of Napa Valley’s most legendary brands, working in wine sales and marketing, hospitality and finance, most recently as general manager of a boutique winery and vineyard. She holds a BA in Design from the University of California, Davis.
Alyssa O’Kelly has been promoted to Senior Manager, Executive Operations. In her new role, Alyssa supports and manages the administrative, financial and operational activities of the CEO, provides operational support to the Controller and manages reporting and analytics in support of and in collaboration with Visit Napa Valley’s communications, marketing and business development teams. A native of Napa, Alyssa began working in hospitality as a high school student, booking limousine tours for visitors, and went on to earn a bachelor’s degree in biology from Sonoma State University.
Erin First joined as Manager, Communications. In her role, Erin focuses primarily on messaging, media relations and content for Visit Napa Valley. Erin has over 15 years of experience in agency and in-house roles, most recently running a boutique agency specializing in early stage startups. A fifth-generation Californian, she holds a BA in English from UC Santa Barbara.
Michael Cuff joined as manager, content and social media. Michael brings his experience as a photojournalist and filmmaker to Visit Napa Valley, where he is responsible for creating and curating content for Visit Napa Valley’s social media channels. Michael studied television and film production and graduated from Loyola Marymount University.
Curtis Hardwick joined as office manager. In his role, he maintains the smooth running of all Visit Napa Valley administrative offices. A seasoned hospitality and customer service professional, Curtis brings nearly ten years of experience to the Visit Napa Valley team.
Robert McGuigan joined as Associate Manager, Marketing. Robert supports the marketing team and collaborates cross-functionally to ensure consistent execution of the Visit Napa Valley brand across paid and proprietary marketing channels. Robert brings extensive experience in multiple creative, design and advertising roles and holds a BA in Applied Computer Graphics and Communication Design from California State University, Chico.
Mackenzie Payne joined as Associate, Partnerships. In her role, McKenzie ensures that Visit Napa Valley partners have everything they need to maximize their investment in the organization. A business student at Napa Valley College, McKenzie previously owned and operated a home staging company and worked in interior design and hospitality.
Roberto Eusebio joined as Associate, Guest Experience. In this role, Roberto is a key member of the team at the Napa Valley Welcome Center, where he helps guests and locals alike learn all that Napa Valley has to offer. He brings seven years of hospitality experience to this role, as well as a personal passion for cycling throughout the Napa Valley. Robert received his BA in Organizational Communication from California State University, Sacramento.