Author Aditi Shah and Aditya Kalra
The New Delhi (Reuters) is an Air India plane crash that killed more than 200 passengers on Thursday.
2022 After taking over the carrier from the government, Tata Group revealed ambitious plans to eliminate the year of inadequate investment in the aging and outdated fleet and create a “global -class airline” as Cambell Wilson has repeatedly said, such as competitions such as Emirates.
Turnover was aimed at solving many problems, including regular flight delays, unsatisfied customers, spare parts shortage, delayed airplane delivery and financial loss for many years.
“Newer aircraft and better maintenance should be a sign of Air India survival. Proper maintenance is what they should pay attention to because Air India had a verified past, “said Vibhuti Deora, a former legal expert in the Indian Aircraft Investigation Bureau.
This past, although the government’s ownership, includes a Boeing 737 flight from Dubai, overestimating the runway at one inland airport and collapsing for a gorge in 2010, killed 158 people. More recently, his cheap Air India Express unit saw one craft skiing from the runway in India in 2020, killed 21 people.
Only a few days ago, the Indian Prime Minister Narendra Modi said to the International Meeting of Hundreds of Line Leaders in New Delhi that the country’s aviation industry was standing at a major carpet point.
However, Thursday, Air India replaced the bright red color scheme and logo on its website to get gloomy black and gray, covering it with a fallen flight number: AI-171.
“The airline is the key to security with security. This will be the main failure of the brand in this aspect,” said Dilip Cherian, a communications consultant and communications consultant and founder of PERFECT SANCHSES.
“A hard day”
With his Maharajah mascot, Air India, once famous for its luxuriously decorated aircraft, while the star service, supported by its founder JRD Tata, the first Indian commercial pilot.
However, since the mid-2000, the reputation of the carrier has deteriorated with financial problems. He flew with broad -on planes with bad condition business class seats and identified some of his new Boeing 787 Dreamliners to avoid spare parts.
When Tata regained control, the airline was “just absolutely overwhelmed”, its CEO Wilson told Reuters in 2024. Interviews, noting that some of its aircraft had not been updated since they were delivered in 2010-2011.