- René Rouleau, skin care expert and esthetician, revealed a must-have tip
- Speaking exclusively to DailyMail.com, Rouleau explained The Golden Minute
- READ MORE: A Celebrity Esthetician Reveals the Worst ‘Skin Sins’ You Can Commit
Tackling in at night and carrying out your bedtime skincare routine can feel luxuriously indulgent and relaxing – but it turns out you may not have as much time as you think.
Renée Rouleau, celebrity esthetician and founder of her eponymous skincare brand, revealed exclusively to DailyMail.com one must-have tip if you want to get the most out of your products.
Throughout her career, Rouleau, who is based in Austin, Texas, has provided her skin care services and expertise to popular Hollywood stars such as Demi Lovato, Lili Reinhart and Keke Palmer.
One of the main tips she advises her clients to use is to follow her “Golden Minute” rule, the name referring to “the 60-second window of time after you finish cleansing your face,” Rouleau explained to DailyMail .com.
“During this period, your skin is particularly vulnerable to moisture loss through a process called transepidermal water loss, leaving it open to dehydrated skin and a damaged moisture barrier.”
“You have about 60 seconds after cleansing before that moisture loss starts, hence the Golden Minute,” she added.
To make sure all your products are working to their full potential, Rouleau advises skin care enthusiasts to follow the rule of thumb.
“My rule of thumb is simple: after you’ve cleansed, apply the rest of your skincare products within 60 seconds, starting with an alcohol-free toner,” Rouleau told DailyMail.com.
“It may seem like a small thing, but by avoiding unnecessary moisture loss, you’ll prevent dehydration and keep your skin healthier overall.”
“A healthy barrier is key to healthy skin, so this is another way to keep it hydrated and balanced,” she added.
So instead of spending a nice amount of time applying your creams, oils, and serums after washing your face, it’s better to slather it all on in less than a minute, according to Rouleau.
The advice comes after Rouleau revealed some of the worst ‘skin sins’ you can commit when looking after your complexion.
One crime involved drinking alcohol, which she detailed in a June 2019 blog post.
Not only can drinking cause early signs of aging on your skin, redness and breakouts, but it can even accentuate any fine lines and wrinkles.
She also advised never drinking a cocktail after a facial, as the procedure often hydrates the skin and it wouldn’t be ideal to immediately reverse those effects.
Another common “skin sin,” Rouleau revealed, is layering too many exfoliating products on top of each other.
In the blog post, she describes an experience she once had with a client in her office who came in looking like she was sunburnt—but in fact, she had just put on too many exfoliants.
“When I asked about the redness of her skin and if she had been in the sun, she said no,” Rouleau explained. “In fact, she hadn’t noticed that her skin was red at all. She was just used to looking that way.
“Come to find out she was layering acid products by using an acid toner at the same time followed by an acid serum every night which resulted in ongoing acid burn.”
Last year, the celebrity skincare expert also revealed the mistakes people make when applying elaborate Halloween makeup.
For those with acne-prone skin, Rouleau recommends using a two-step at-home facial to prevent clogging and buildup.
“If you have acne-prone skin, consistency is key – because breakouts start as clogged pores that are too small to see,” she told DailyMail.com at the time.
She recommends starting with her SLMD Acne System, which contains a combination of acne-busting ingredients like salicylic acid, benzoyl peroxide, and retinol.
